Biography of John Martinez

John Martinez is an entrepreneur & business owner who understands the nuances and intricacies of evaluating, selling, and buying businesses at the deepest levels.

He began his business journey as an all-commission insurance salesperson more than two decades ago, and has since built, operated, sold and purchased multiple 7 & 8-figure businesses.

John now focuses on helping others do the same… exit their businesses and/or acquire existing businesses with confidence.

John & Amanda Martinez (owners) joint bio

John and Amanda Martinez have a long history in business, and now spend their time owing/operating a number of First Choice Business Brokerages.

In 2013, John & Amanda started their entrepreneurial journey together with the formation of Midwest Revenue Group, a sales training & consulting company.

While growing MRG into a 7-figure business, they were able to work with, and be mentored by, business legends like Frank Kern, Jesse Itzler, and Darren Hardy.

Midwest Revenue group was ultimately acquired by a 3rd party, after which John & Amanda turned their attention to buying, operating and selling businesses.

Today, their primary focus is on helping others buy and sell businesses with ease and confidence.